
Helping ambitious women struggling with their work/health balance overcome burnout and build a strong, energised body and lifestyle — without sacrificing their career, culture or identity
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Welcome to

THE Wai Way
The Wai Way is a movement — an empowered way of living that puts women's true physical health, mental wellbeing and cultural identity at the centre.
Through expert coaching, personalised structure and real accountability, I help high-achieving women align their actions with their health and fitness goals - sustainably.
Because lasting strength, energy and balance shouldn’t require sacrificing your career, culture or the life you've worked so hard to build.
At The Wai Way, we celebrate body and cultural diversity - because real health and confidence come in all shapes, shades, and sizes.
Find out more by listening to The Wai Way Podcast - A Diary of Another CEO here!
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Taking a holistic approach to coaching, covering fitness, nutrition and mindset, Wai Way will help you reap all the benefits of a more active lifestyle:
Boosted confidence, inside and out
Enhanced physical strength & mental resilience
Improved mood & energy
Better quality sleep
Wai Way will help you find your harmony between personal wellness, a body you love and ongoing career success.
This is living #theWaiWay
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1:1 client, London
"Coach Roch's kick-a** coaching was just what I needed to re-start my health and fitness journey. Her 360 approach (food, movement and mindset) kept me accountable and allowed me to see positive progressive changes week by week. All set at a realistic pace, with a heavy dose of encouragement, I've been empowered to take control of my health journey"
1:1 Client, LIVERPOOL
"Coach Roch helped me refocus and remind me of my love for exercise. The benefits of movement, in combination with personalised nutrition targets, taught me how to start & maintain a healthier routine.
The weekly check-ins were a powerful reminder of where I want to get to. Thank you for reigniting a focus on my health & fitness"
1:1 CLIENT, SWITZERLAND
"The positive mindset shift you've helped me achieve is incredible! I'm even surprising myself by going to the gym so frequently now.
I can't thank you enough and I really want to see you bring these real and measurable benefits to other clients too!"

Hi, I'm Rochana
(She/her/HERS)
Passionate about Fitness & Diversity
After over a decade climbing the corporate ladder, I know firsthand how easy it is for health and wellbeing to slip to the bottom of the priority list.
Behind the scenes of a high-flying, ambitious career, I struggled with growing physical and mental health challenges that no promotion or payslip could fix.
It wasn’t a crash diet or extreme overhaul that turned things around - it was small, sustainable changes to my nutrition, training and lifestyle. Changes that helped me reclaim my energy, rebuild my strength and restore a sense of balance I didn't think was possible.
Realising how many women were silently facing the same battles, I traded my corporate career for a new mission: launching Wai Way to empower women to take control of their health without sacrificing their ambitions, culture or identity.
Today, I coach women who are ready to stop choosing between career success and personal wellbeing.
Together, we build strength, energy and confidence — while embracing carbs, cultural foods and the unique vision each woman holds for her body and life.
At The Wai Way, there’s no one-size-fits-all "ideal body". So, whether your goal is fat loss, muscle gain, improved fitness or simply feeling good in your own skin, I'm here to support your version of success — not society’s.
As a mixed-race Guyanese woman, I'm also passionate about increasing body and cultural diversity in the health and fitness space; representation matters - and I’m here to disrupt outdated narratives and create a more inclusive, empowering landscape for women from all backgrounds.
If you’re ready to change your life for good and learn to live #theWaiWay, I’d be honoured to guide you.
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